TOOL / SEARCH INTELLIGENCE

Search data turned into a short list of what to write or fix next.

Search Intelligence combines Search Console data, keyword research and competitor tracking and puts the pages to create or refresh in order, with the reason for each. A person decides what gets written.

Talk about your search dataGEO content

HOW IT WORKS

From search data to the next page to work on.

Several sources go in; a list of actions comes out, not raw reports.

Sources

Search Console, keyword research and competitors

How your pages perform in Google today, what people search for, and which competitor pages rank.

Scoring

One score per opportunity

Search demand, intent, competition, current position and missing content are combined, and each score shows how it was reached.

Decision

A list, not a dashboard

Each row says what to do, with the evidence behind it: write a page, refresh one, or answer a search that your site does not answer.

Action

Ordered work list

The writer or the content team receives the list in priority order, each item with the data behind it.

Check

Results tracked

After a page is published or refreshed, its search results are compared with what was expected, and what worked improves the scoring.

WHAT IT IS USED FOR

Three jobs it does.

It is not a general SEO dashboard: each job ends in a concrete list.

In useready

Content planning

What to write next, ranked, and why each item made the list.

In useready

Pages to refresh

Existing pages that are losing position or have room to grow, ready for an editorial refresh.

In useready

Brand searches

How searches for your brand behave over time and which pages they lead to.

WHERE IT IS USED

Part of our content and web work.

It comes with that work, never as a separate subscription.

GEO content

Articles planned from the work list: what to write, what to refresh and which questions to answer so AI assistants and search engines can quote them.

See service →

Web architecture

Site structure, internal links and structured data decided with the same data.

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Traditional SMEs

Businesses that want more visits from search without spending more on ads.

See the solution →

RELATED READING

Further reading on planning content from search data.

Editorial Matrices for Content Planning

What an editorial matrix is, what each brief contains, how to cluster keywords and prioritize articles, and how to tell whether the plan works.

Read the guide →

NEXT

If deciding what to write means jumping between tools, tell us how you do it today.

Name the tools you use and the decisions you need to make. If they already answer the question, we keep them.

Talk about your search data